Debbie Weil is a corporate blogging and social media expert, online marketing consultant, speaker and author of The Corporate Blogging Book (Portfolio). She consults with large companies, CEOs and senior executives on how to create blogs that connect with customers and attract media attention.

I have no idea what possessed me to write about my dog last week. I guess I liked the headline, “My dog barfed.” A colleague just emailed to ask whether I had lost my mind. Particularly after permission marketing guru Seth Godin noted that I don’t blog about “cats, the weather or my mood.” Well, he’s a dog, OK? And that’s all you’re gonna hear about him. Unless he dies. He’s really old.

Back to regular programming… only serious stuff about online marketing. Well, maybe a few exceptions. This is a blog, right?