Debbie Weil is a corporate blogging and social media expert, online marketing consultant, speaker and author of The Corporate Blogging Book (Portfolio). She consults with large companies, CEOs and senior executives on how to create blogs that connect with customers and attract media attention.

Caution: this is a digression. It’s about yoga. It’s about what I learned this weekend from Baron Baptiste. If you’re not a yoga practitioner… and before you start snickering… let me just tell you straight out that you’re missing something. Power vinyasa yoga - the sweaty, high-energy kind - is the best workout I’ve ever gotten. I’m in better shape now than I’ve ever been. I’m calmer. (I’ve been practicing for 10 years plus.) I try and fit in a class 3 or 4 times a week at Down Dog Yoga, (a great studio to drop in to if you’re ever in D.C.). Yoga is my sanity. It’s my anti-email, anti-computer antidote. It’s my passion. OK, that’s out of the way. Here’s what I learned about the power of authenticity from Baron Baptiste…
Continue reading “What I learned about authentic brand from a yoga guru”